A grant can give a business room to grow without making the budget wince. Hence, it often tempts business owners to choose the first flashy package on the list. That is where trouble starts.
With support of up to 50% and a S$30,000 cap, Singapore’s Productivity Solutions Grant helps eligible SMEs upgrade with approved digital tools and equipment. The scheme remains available while the Government prepares to launch EDGE in the second half of 2026.
When it comes to PSG, pre-approval cuts through the clutter by highlighting recognised solutions. But it does not mean every listed option will be able to deliver what the business needs. In February 2026, the Ministry of Trade and Industry confirmed that weak-performing providers may be removed after reviews and feedback.
So, before you sign or celebrate, ask these seven questions.
Do Not Finalise A PSG Vendor Before Asking These 7 Questions:
1. Is the exact solution currently listed and eligible?
Do not rely on a logo, old brochure or confident sales pitch. Search the official PSG Solutions Directory and check the package name, category, agency and supplier. Approval applies to a defined solution, not everything a company sells.
Confirm that the quotation matches the listed scope and your business meets the rules. Eligible applicants must operate in Singapore, have at least 30% local equity, stay within the SME limits, and use the solution locally. Ask the provider to flag anything outside grant support.
2. What business problem will this package solve?
Start with the bottleneck, not the subsidy. Do you need more qualified enquiries, cleaner customer data, faster follow-up, stronger search visibility or better campaign reporting?
A credible online marketing agency should translate that problem into a clear plan. For example, SEO services Singapore may help a firm build steady search demand, while paid media may suit a time-sensitive launch. Lead Generation needs more than clicks; it requires an offer, landing experience, tracking and sales response process.
Ask for one primary objective, clear actions and an explanation of how the solution contributes to commercial progress.
3. What is included, excluded and charged separately?
“Digital marketing package” can mean many things. Request a written breakdown covering strategy, setup, copy, design, advertising management, reporting, software access, training, revisions and support.
Check whether media spend, hosting, stock images, premium tools or extra creative work cost more. If the proposal covers social media marketing, ask how many platforms, posts, videos and paid campaigns are included. If it covers local SEO in Singapore, clarify whether location pages, Google Business Profile work, citations and review guidance form part of delivery.
A detailed scope prevents surprises halfway through the project.
4. Who will actually do the work?
The salesperson may be excellent, but you need to meet the people handling strategy and execution. Ask who owns the account, who approves quality, where the team is based, and which tasks are outsourced.
Review relevant case studies, not just famous logos. A restaurant, clinic and B2B software firm face different buyer journeys. Trusted digital marketing agency Singapore always explain what changed, what was measured and what they learnt, without hiding behind vanity metrics.
At RHAD, we believe that search, creatives, technology and conversion cannot operate as separate islands and hence, must work together.
5. How will success be measured and reported?
Agree on measurement before activity begins. The right indicators depend on the objective: qualified traffic, cost per enquiry, conversion rate, booked appointments, revenue influence, organic visibility or response time.
Ask for a sample report and confirm how often it will be reviewed. Find out who owns advertising accounts, analytics properties, creative files, website access and customer data. You should retain control of business assets after the engagement ends.
This question also separates performance partners from branding agencies in Singapore that may focus mainly on identity and visual consistency. Both skills matter, but the reporting model must match the promised outcome.
6. What is the application and implementation process?
A capable partner should explain the sequence plainly: select the approved solution, obtain a matching quotation, submit through the Business Grants Portal using Corppass, wait for the official outcome, then begin according to the Letter of Offer.
Never accept advice to backdate documents, disguise deposits or start early. Enterprise Singapore states that retrospective applications are not supported and incomplete submissions may be rejected.
Ask who prepares documents, tracks milestones, handles change requests and supports the claim. Guidance reduces administrative friction, but your company remains responsible for accurate declarations and compliance.
7. What happens after the funded period ends?
A short campaign can create activity. A well-built system creates momentum.
Ask what remains when the package finishes: trained staff, usable content, clean data, optimised pages, documented workflows, audience insights and transferable accounts. Check renewal pricing, notice periods, maintenance needs and lock-in clauses.
The best choice is the one that strengthens your internal capability rather than creating permanent dependence. At RHAD, we connect brand, creative, web engineering and performance so clients can see how each part supports the wider customer journey. That joined-up view matters across APAC, where culture, regulation and buying behaviour are evolving constantly.
Choose With Care, Then Move With Confidence:
PSG support can lower the cost of digital adoption, but the funding should never be the only box that gets ticked. Verify the listing, define the problem, inspect the scope, meet the delivery team, settle measurement, protect compliance and plan beyond the funded term.
Get in touch with RHAD for a clear review of your goals, eligibility and next steps. Book a free consultation today!
